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As the FCC’s proceeding to require television stations to place their public inspection files (including their political files) online heats up, life is becoming strange for a number of television stations around the country. In a move presumably connected with the online public file proceeding, FCC inspectors have appeared at television stations in several markets and demanded that the stations provide them with a complete copy of their entire public inspection files within 48 hours or less. Given that most public files are measured in yards, not feet, of paper, there are a lot of broadcast employees burning the midnight oil trying to comply.

But why such a strange and burdensome request? If the FCC wanted to merely determine whether a station’s file is complete, it can just look at the original file during its visit to the station–it doesn’t need its own copy. Besides, the fact that a document is missing from the duplicates provided to the FCC would be weak evidence that the station’s actual file is defective, since it would hardly be surprising if a few documents failed to get copied in this highly rushed process.

Alternatively, if the FCC were doing an in-depth audit of a specific portion of the file (for example, the EEO section) which is difficult to thoroughly review while at the station, FCC personnel could request copies of just that portion of the file. In asking for a copy of the entire file, it appears that the FCC is not particularly interested in the substance of those copies, but in how quickly the station can produce them (particularly since there appears to be no massive emergency file review going on at the FCC actually requiring rapid access to copies of the entire file).

While this would seem bizarre any place outside of Washington (well, it’s bizarre here too, but you get used to that after a while), the FCC has been on the receiving end of numerous comments and declarations from broadcasters noting how large the public inspection file has become, and how burdensome and time-consuming it would be to require stations to scan the entire contents of it for the sake of posting it online. Broadcasters have argued that this burden is hard to justify given that very few members of their local communities have ever expressed the slightest interest in seeing the public file, online or otherwise.

While scanning and posting the content of a public file online will obviously be far more time consuming than just making copies of it, these recent events may suggest that the FCC considers them sufficiently analogous to attempt to prove a point–that scanning every document in a public file is not as time-consuming as many broadcasters have claimed, and is therefore not a fatal flaw in the online file proposal, either from a public interest or Paperwork Reduction Act perspective. Or, the Commission may think broadcasters are bluffing about the size of their public files, and want to prove that they are really not as extensive as claimed. Apparently, the FCC has not realized just how many station renewal applications remain pending for years after filing due to indecency and other complaints, requiring stations to maintain data in their files even longer than usual.

Unfortunately, the affected broadcasters are now caught in the middle, and face a conundrum: attempt to move heaven and earth in an effort to meet the FCC’s seemingly arbitrary deadline, or risk being accused by the FCC of failing to provide the requested information by the deadline set by the FCC (or both, for the many stations that pull out all stops and still have no hope of meeting the FCC’s stated deadline). Particularly ironic of course is that stations that manage to pull it off in anything close to that time frame may well have that fact presented to them as the very reason why it is not unduly burdensome to have them repeat the process when posting their file online.

As a broadcaster, the obvious thing to do when the FCC may be coming to your door is to make sure that your public inspection file is complete and up to date. However, if the actual point of this exercise is not to look at the substance of what stations produce, but at how fast they can produce it, then these unfortunate stations have been tasked with the regulatory equivalent of a snipe hunt.

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As those who follow our interactive calendar are aware, I spoke last week as a representative of broadcasters on a retransmission panel at the American Cable Association Annual Summit. The ACA’s membership is predominantly smaller cable system operators, and because of that, the ACA has been very vocal in Washington regarding its displeasure with the current state of retransmission law.

While broadcasters are understandably tired of being paid less per viewer than cable networks, smaller cable operators feel they are being squeezed in the middle–forced to pay more to retransmit broadcast programming, but unable to free up money for those additional payments by paying cable networks less than the amount to which those networks have become accustomed. While the economics of supply and demand should eventually bring programming fees in line with the attractiveness of that programming to viewers, this process will take some time. In the meantime, as I heard from operator after operator during the panel, they are looking for a much faster solution, and that solution is for the government to step in and by some method guarantee cable operators low-cost access to broadcast signals.

A discussion of the dynamics of retransmission negotiations and policy could easily fill a book, but for the limited purposes of this post, I just want to focus on a particular refrain I heard from cable operators, which is that losing a broadcast network signal for even a short time is devastating to their business, leaving them in a tenuous bargaining position during retransmission negotiations.

The reason this came to mind today is a pair of decisions just released by the FCC which illustrate the temptation for a small cable operator to engage in a little “self-help” to overcome what it perceives as an unfair negotiation. These decisions also illustrate why other cable operators should ensure they never succumb to that temptation. In these decisions (here and here), the FCC issued two Notices of Apparent Liability to the same cable operator for continuing to carry the signals of two broadcasters after the old retransmission agreements with those stations expired and before new retransmission agreements were executed.

The affected broadcasters filed complaints with the FCC, and the cable operator responded that it “does not refute that it retransmitted [the stations] without express, written consent. Rather, [the cable operator] argues that it faced a ‘dramatic increase’ in requested retransmission consent fees, and states that it receives the signal by antenna rather than satellite or the Internet. [The cable operator] claims that [the broadcaster] is ‘using [the Commission] as a tool to negotiate a dramatic increase in rates’ and it requests that the Commission require the fair negotiation of a reasonable rate.”

After a telephone conference with FCC staff, the parties reached agreement on a new retransmission agreement for each of the stations involved, and the agreements were executed on February 3, 2012. However, the really interesting part of these decisions relates not to how the FCC proceeding arose, but to how the FCC chose to assess proposed forfeitures against the cable operator in the twin Notices of Apparent Liability. The FCC noted that the base forfeiture for carriage of a broadcast station without a retransmission agreement in place is $7,500. Since the cable operator had carried the stations without a retransmission agreement for 34 days, the FCC determined that the base forfeiture for each of the violations was $7,500 x 34, or $255,000. That would make the total base forfeiture for illegally carrying both stations during that time $510,000.

Fortunately for the cable operator, the FCC reviewed the operator’s financial data and concluded that a half-million dollar fine “would place the company in extreme financial hardship.” The FCC therefore exercised its discretion to reduce the proposed forfeitures to $15,000 each, for a total of $30,000. These decisions certainly demonstrate that no matter how frustrated a cable operator is with retransmission costs, the self-help approach is not a wise path to take.

In fact, the proposed FCC fines are only the beginning of a cable operator’s potential liability for illegal retransmission. Not addressed by the FCC in its decisions is the fact that retransmission of a broadcast station without an agreement is a violation of not just the FCC’s Rules and the Communications Act of 1934, but also of copyright laws. If the illegally-carried broadcast stations chose to pursue it, they could seek copyright damages against the cable operator, and the proposed FCC fines pale in comparison to the potential copyright damages for illegal retransmission. The Copyright Act authorizes the award of up to $150,000 in statutory damages for each infringement, with each program retransmitted being considered a separate infringement. So, for example, if we assume that each station in these decisions aired 24 programs a day for 34 days, the potential copyright damages for such illegal carriage would be $122,400,000 per station. The potential damages for illegally carrying both stations would therefore be close to a quarter-Billion dollars! While it is very unlikely that a court would impose the maximum damages allowed under the Copyright Act, no cable operator would want to run the risk of being ordered to pay even a tiny fraction of that amount for illegal retransmission.

In short, though cable operators certainly may not like paying retransmission fees for broadcast programming, these decisions make clear that the price of not having a retransmission agreement in place can be far higher.

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I wrote in February about a sudden deluge of nearly identical FCC decisions, all released on the same day, proposing to revoke the Class A status of sixteen LPTV stations for failure to timely file all of their Form 398 children’s television reports. While I noted at the time that the affected licensees had done themselves no favors by apparently failing to respond to FCC letters of inquiry, the decisions were still somewhat surprising in that the FCC has traditionally fined Class A stations for rule violations rather than revoked their Class A status. Class A status is important because it provides LPTV stations with protection from being displaced by full-power TV stations, and is now more important than ever, as the recently enacted spectrum auction legislation allows Class A stations both the opportunity to participate in auction revenues, and protection from being eliminated in the broadcast spectrum repacking associated with the auction.

Given the peculiar timing of the FCC’s decisions (just days after the spectrum auction legislation became law), the sudden shift from fines to Class A revocation, and the release of sixteen such decisions at the same time, the decisions raise the specter that the FCC may be moving to delete the Class A status of non-compliant stations in order to facilitate clearing broadcast spectrum as cheaply as possible in preparation for the newly-authorized wireless spectrum auction. Within a few days of my post, a number of trade publications picked up on this possibility as well. The result was a lot of Class A stations checking to make sure their regulatory house is in order, and a growing concern in the industry that these decisions might be the leading edge of an FCC effort to clear the way for recovering broadcast spectrum for the planned auction.

While that may still turn out to be the case, I was nonetheless at least somewhat relieved to see a trio of decisions released this morning by the FCC that are largely identical to the February decisions with one big exception–the FCC proposed fining the stations for failing to file all of their children’s television reports rather than seeking to revoke their Class A status. Specifically, the FCC proposed fining two of the licensees $13,000 each, and the third licensee $26,000 (because it had two stations that failed to file all of their reports).

Each $13,000 fine consisted of $3000–the base fine for failing to file a required form–and an additional $10,000, which is the base fine for having such documents missing from a station’s public file. While a $13,000 fine is painful, particularly for a low power station, loss of Class A status could be far more devastating for these stations, and for Class A stations in general. Setting aside spectrum auction considerations, buyers, lenders and investors will be hesitant to risk their money on Class A stations that could suddenly lose their Class A status, and shortly thereafter be displaced out of existence. Stated differently, those considering buying, lending to, or investing in Class A stations will want to do a thorough due diligence on such stations’ rule compliance record before proceeding.

So why did the FCC propose fines for these stations while the sixteen stations in the February decisions were threatened with deletion of their Class A status? Although today’s decisions and the February decisions are similar in many respects, there is one big distinction. Unlike the licensees in the February decisions, the licensees named in today’s decisions promptly responded to the letters of inquiry sent by the FCC, and upon realizing that they had failed to file all of their children’s television reports, belatedly completed and submitted those reports to the FCC. While that didn’t stop the FCC from seeking to fine these stations, it does seem to have avoided a reexamination of their Class A status.

While the FCC’s February decisions to pursue deletion of Class A status are still a worrisome development for all Class A stations, today’s decisions thankfully shed some much needed light on when the FCC is likely to pursue that option, and when it will be satisfied with merely issuing a fine. As I noted in my earlier post, a licensee that fails to promptly respond to a letter from the FCC is living life dangerously, and today’s decisions confirm that fact. As a result, Class A stations should continue to make sure that their regulatory house is in order, and if they receive a letter of inquiry from the FCC, should contact their lawyer immediately to timely put forth the best possible response to the FCC.

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Following many months of debate and after trying several potential legislative vehicles, the House and Senate finally enacted spectrum auction legislation as part of the bill to extend payroll tax cuts for another year. It was signed by the President last week, and for those following the process for the past two years, the result was somewhat anticlimactic. That is mostly good news for broadcasters, as the NAB was successful in ensuring that the law contains enough protections for broadcasters to prevent the spectral armageddon that it once appeared broadcasters might face.

Having said that, we can’t ignore that there were bodies left out on the legislative battlefield, the most obvious being low power TV and TV translator stations. Under the new law, these stations are not permitted to participate in the spectrum auction, are not protected from being displaced to oblivion in the repacking process, and are not entitled to reimbursement of displacement expenses. It is that last point that may be the most important in rural areas. While it is possible there could be enough post-repacking broadcast spectrum in rural areas for TV translators to survive, they will still need to move off of the nationwide swaths of spectrum the FCC intends to auction to wireless companies. Unfortunately, many if not most TV translator licensees are local and regional entities with minimal financial resources. Telling such a licensee that it needs to move to a new channel, or worse, to a different location to make the new channel work, may be the same as telling it to shut down.

This is particularly true when the sheer quantity of translator facilities that might have to be moved is considered. For example, there are nearly 350 TV translators in Montana alone. Moving even a third of them will be an expensive proposition for licensees whose primary purpose is not profit, but the continued availability of rural broadcast service. Further complicating the picture is the fact that in border states like Montana, protecting spectrum for low power TV and TV translators will inevitably be a very low priority when negotiating a new spectrum realignment treaty with Canada or Mexico to permit reallotment of the band.

While full-power and Class A television stations therefore fared much better in the legislation, for those uninterested in selling their spectrum, spectrum repacking will still not be a pleasant experience. Those of us who endured the repacking process during the DTV transition can attest to how complex and challenging the process can be, and the DTV process had the luxury of fifteen years of planning and execution, as well as a lot more spectrum in the broadcast band with which to work. Having already squeezed the broadcast spectrum lemon pretty hard during the DTV transition, the FCC may find that there isn’t much juice left in it for a second go around. That, combined with a much tighter time frame, could make this an even more complex and messy process.

In addition, while it hasn’t drawn as much attention as it should have, one other changed factor is that after the DTV transition was completed, the FCC opened up TV “white spaces” (spectrum between allotted broadcast channels) for unlicensed use by technology companies seeking to introduce new products and services requiring spectrum. Having enticed companies into investing many millions of dollars in research and development for these white spaces products and services, eliminating the white spaces during the repacking process (which is the point of repacking) could leave many of these companies out in the cold. This is a particularly likely outcome given that the very markets white spaces companies are interested in–densely populated urban areas–are precisely those areas where the FCC most desperately wants to obtain additional spectrum for wireless, and where available spectrum is already scarce. Like low power TV and TV translator licensees, these white spaces companies are pretty much going to be told to “suck the lemon” and hope there are a few drops of spectrum left for them after the repacking.

Still, while there certainly are some obstacles to overcome, the DTV transition gave the FCC staff priceless experience in navigating a repacking, and the FCC already has ample experience auctioning off spectrum. The question is whether this particular undertaking is so vast as to be unmanageable, or whether quick but careful planning can remove most of the sharp edges. Once again, the devil will be in the details, and no one envies the FCC with regard to the task it has before it. However, the chance for an optimal outcome will be maximized if all affected parties engage the FCC as it designs the process. In addition to hopefully producing a workable result for the FCC, broadcasters engaged in the process can ensure that the result is good not just for broadcasters in general, but for their particular stations.

For those interested in getting an advance view of what specifically is involved, Harry Jessell of TVNewsCheck recently interviewed us to discuss some of the pragmatic issues facing the FCC and the broadcast industry in navigating the spectrum auction landscape. The transcript of the interview can be found here. Those comments provide additional detail on the tasks facing the FCC, as well as how long the process will likely take.

While everyone impacted by the spectrum auction and repacking process faces many uncertainties as to its outcome, of this we can be certain: challenging times lay ahead.

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March 2012

TV, Class A TV, LPTV, and TV translator stations licensed to communities in Maryland, Virginia, West Virginia, and Washington DC must begin airing pre-filing license renewal announcements on April 1, 2012. License renewal applications for these stations are due by June 1, 2012.

Pre-Filing License Renewal Announcements

Stations in the video services that are licensed to communities in Maryland, Virginia, West Virginia, and Washington DC must file their license renewal applications by June 1, 2012.

Beginning two months prior that filing, full power TV, Class A TV, and LPTV stations capable of local origination must air four pre-filing renewal announcements alerting the public to the upcoming license renewal application filing. These stations must air the first pre-filing announcement on April 1, 2012. The remaining announcements must air on April 16, May 1, and May 16, for a total of four announcements. A sign board or slide showing the licensee’s address and the FCC’s Washington DC address must be displayed while the pre-filing announcements are broadcast.

For commercial stations, at least two of these four announcements must air between 6:00 pm and 11:00 pm. Locally-originating LPTV stations must broadcast these announcements as close to the above schedule as their operating schedule permits. Noncommercial stations must air the announcements at the same times as commercial stations; however, noncommercial stations need not air any announcements in a month in which the station does not operate. A noncommercial station that will not air some announcements because it is off the air must air the remaining announcements in the order listed above, i.e. the first two must air between 6:00 pm and 11:00 pm.

Article continues . . .

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March 2012

The next Quarterly Issues/Programs List (“Quarterly List”) must be placed in stations’ local inspection files by April 10, 2012, reflecting information for the months of January, February, and March 2012.

Content of the Quarterly List

The FCC requires each broadcast station to air a reasonable amount of programming responsive to significant community needs, issues, and problems as determined by the station. The FCC gives each station the discretion to determine which issues facing the community served by the station are the most significant and how best to respond to them in the station’s overall programming.

To demonstrate a station’s compliance with this public interest obligation, the FCC requires a station to maintain and place in the public inspection file a Quarterly List reflecting the “station’s most significant programming treatment of community issues during the preceding three month period.” By its use of the term “most significant,” the FCC has noted that stations are not required to list all responsive programming, but only that programming which provided the most significant treatment of the issues identified. Article continues . . .

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Pillsbury’s communications lawyers have published FCC Enforcement Monitor monthly since 1999 to inform our clients of notable FCC enforcement actions against FCC license holders and others. This month’s issue includes:

  • Inadequate Sponsorship ID Ends with $44,000 Fine
  • Unattended Main Studio Fine Warrants Upward Adjustment
  • $16,000 Consent Decree Seems Like a Deal

Licensee Fined $44,000 for Failure to Properly Disclose Sponsorship ID
For years, the FCC has been tough on licensees that are paid to air content but do not acknowledge such sponsorship, and an Illinois licensee was painfully reminded that failing to identify sponsors of broadcast content has a high cost. In a recent Notice of Apparent Liability (“NAL”), the FCC fined the licensee $44,000 for violating its rule requiring licensees to provide sponsorship information when they broadcast content in return for money or other “valuable consideration.”

Section 317 of the Communications Act and Section 73.1212 of the FCC’s Rules require all broadcast stations to disclose at the time the content is aired whether any broadcast content is made in exchange for valuable consideration or the promise of valuable consideration. Specifically, the disclosure must include (1) an announcement that part or all of the content has been sponsored or paid for, and (2) information regarding the person or organization that sponsored or paid for the content.

In 2009, the FCC received a complaint alleging a program was aired without adequate disclosures. Specifically, the complaint alleged that the program did not disclose that it was an advertisement rather than a news story. Two years after the complaint, the FCC issued a Letter of Inquiry (“LOI”) to the licensee. In its response to the LOI, the licensee maintained that its programming satisfied the FCC’s requirements and explained that all of the airings of the content at issue contained sponsorship identification information, with the exception of eleven 90-second spots. In these eleven spots, the name of the sponsoring organization was identified, but the segment did not explicitly state that the content was paid for by that organization.

Though the licensee defended its program content and the disclosure of the sponsor’s name as sufficient to meet the FCC’s requirements, the FCC was clearly not persuaded. The FCC expressed particular concern over preventing viewer deception, especially when the content of the programming is not readily distinguishable from other non-sponsored news programming, as was the case here.

The base forfeiture for sponsorship identification violations is $4,000. The FCC fined the licensee $44,000, which represents $4,000 for each of the eleven segments that aired without adequate disclosure of sponsorship information.

Absence of Main Studio Staffing Lands AM Broadcaster a $10,000 Penalty
In another recently released NAL, the FCC reminds broadcasters that a station’s main studio must be attended by at least one of its two mandatory full-time employees during regular business hours as required by Section 73.1125 of the FCC’s Rules. Section 73.1125 states that broadcast stations must maintain a main studio within or near their community of license. The FCC’s policies require that the main studio must maintain at least two full-time employees (one management level and the other staff level). The FCC has repeatedly indicated in other NALs that the management level employee, although not “chained to their desk”, must report to the main studio on a daily basis. The FCC defines normal business hours as any eight hour period between 8am and 6pm. The base forfeiture for violations of Section 73.1125 is $7,000.

According to the NAL, agents from the Detroit Field Office (“DFO”) attempted to inspect the main studio of an Ohio AM broadcaster at 2:20pm on March 30, 2010. Upon arrival, the agents determined that the main studio building was unattended and the doors were locked. Prior to leaving the main studio, an individual arrived at the location, explained that the agents must call another individual, later identified as the licensee’s Chief Executive Officer (“CEO”), in order to gain access to the studio, and provided the CEO’s contact number. The agents attempted to call the CEO without success prior to leaving the main studio.

Approximately two months later, the DFO issued an LOI. In the AM broadcaster’s LOI response, the CEO indicated that the “station personnel did not have specific days and times that they work, but rather are ‘scheduled as needed.'” Additionally, the LOI response indicated that the DFO agents could have entered the station on their initial visit if they had “push[ed] the entry buzzer.”

In August 2010, the DFO agents made a second visit to the AM station’s main studio. Again the agents found the main studio unattended and the doors locked. The agents looked for, but did not find, the “entry buzzer” described in the LOI response.

The NAL stated that the AM broadcaster’s “deliberate disregard” for the FCC’s rules, as evidenced by its continued noncompliance after the DFO’s warning, warranted an upward adjustment of $3,000, resulting in a total fine of $10,000. The FCC also mandated that the licensee submit a statement to the FCC within 30 days certifying that its main studio has been made rule-compliant.

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This morning the FCC released copies of 16 Orders to Show Cause sent to licensees of low power TV stations that have Class A status. Class A status protects such stations from being displaced by modifications to full-power stations and, with the recent enactment of the spectrum auction legislation, qualifies them to participate in the auction (for a share of the auction revenues) while protecting them from being spectrum repacked out of existence as part of the auction preparations.

Each of the Orders is surprisingly similar, noting that the FCC sent letters to the licensee in March and August of last year asking why it had not been regularly filing its FCC Form 398 Children’s Television Reports with the Commission. The Orders note that the licensees failed to respond to either of the FCC letters, and that the FCC is therefore demanding they now tell the FCC if there is any reason why it should not relieve them of their Class A status, making them regular LPTV licensees with attendant secondary status.

It is possible that these are just the beginning of a tidal wave of FCC orders aimed at thinning the ranks of Class A stations. First, given that these stations were told they had not filed all of their Children’s Television Reports and they then failed to respond to the FCC, these are the “easy” cases for the FCC, since it can assert that the licensee effectively defaulted by not responding. Presumably, for each licensee that did not respond at all, there were several that did respond to explain why their Children’s Television Reports might not be showing up in the FCC’s database. These cases will have more individualized facts, requiring the Media Bureau to write more detailed and diverse responses. Drafting those types of responses will take FCC staff more time than this largely cookie-cutter first batch, and that is why there likely will be more Show Cause Orders being sent to Class A stations in the not too distant future.

Beyond proving once again that “you don’t tug on Superman’s cape, you don’t spit into the wind, you don’t pull the mask off that old Lone Ranger, and you don’t fail to respond to an FCC letter” (Jim Croce as channeled by a communications lawyer), the Orders are a bit surprising since the FCC had previously taken the position that, like full-power TV stations, the penalty for a Class A station failing to comply with a rule is typically a fine, not the loss of Class A status. While the licensees that failed to respond to the FCC letters in March and August certainly did themselves no favors, it is likely that loss of Class A status is going to be the FCC’s favored enforcement tool going forward.

Why? Well, as I explain in a post coming out later this week on the new spectrum auction law, unlike Class A stations, LPTV stations were given no protections under the auction statute, leaving them at risk of being displaced into oblivion, with no right to participate in spectrum auction proceeds and no right to reimbursement for the cost of moving to a new channel during the repacking process (assuming a channel is available).

However, because the statute gives Class A stations rights similar to full-power TV stations, every Class A station the FCC can now eliminate increases the amount of spectrum the FCC can recover for an auction, reduces the amount of spectrum the FCC must leave available for broadcasters in the repacking process, and increases the potential profitability of the auction for the government (since it can just displace LPTV stations rather than compensate them as Class A stations).

That the FCC seems to now be moving quickly to cull LPTV stations from the Class A herd just a week after Congress cleared the way for a spectrum auction is likely no coincidence. Instead, these Orders represent the first of many actions the FCC is likely to take to simplify the repacking process while reducing the costs inherent in conducting an auction for vacated broadcast spectrum. For the FCC, LPTV stations and “former” Class A stations are the low-hanging fruit in conducting a successful spectrum auction. The question for other television licensees is how much further up the tree the FCC is going to climb to make more spectrum available for an auction at minimal cost to the government.

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According to the The Sign of Four, Sir Arthur Conan Doyle’s second Sherlock Holmes novel, Holmes preferred a seven-percent solution (a reference that would serve as the basis for another Holmes novel and movie some seventy years later). The FCC, on the other hand, has shown a regulatory fondness for relying on a five-percent solution. For example, a five-percent voting interest triggers application of the FCC’s multiple ownership rules, and when the FCC announced it would conduct random annual EEO audits, it decided that it would audit five percent of radio stations, five percent of TV stations, and five percent of cable systems each year for EEO compliance.

Further evidence of the FCC’s five-percent fondness arose this week in the context of a proceeding we first wrote about in the December FCC Enforcement Monitor. That story discussed a South Carolina AM station which, in an unusual twist, was fined twice for failing to file a license renewal application on time.

Section 73.3539(a) of the FCC’s Rules requires license renewal applications to be filed four months prior to the expiration date of the license. The AM station’s license was set to expire in December 2003, but no license renewal application was filed. The station licensee later explained that it did not file a license renewal application because it did not realize its license had expired. In May of 2011, seven years later, the FCC notified the station that its license had indeed expired, its authority to operate had been terminated, and its call letters had been deleted from the FCC’s database.

After receiving this letter, the station filed a late license renewal application and a subsequent request for Special Temporary Authority to operate the station until the license renewal application was granted. Because so much time had passed since the station failed to timely file its 2003 license renewal application, however, the deadline for the station’s 2011 license renewal application (for the 2011-2019 license term) also passed without the station filing a timely license renewal application. As a result, the FCC found the station liable for an additional violation of its license renewal filing obligations.

The base fine for failing to file required forms is $3,000. Thus, the FCC found the station liable for a total of $6,000 relating to these two violations, and an additional $4,000 for violating Section 301 of the Communications Act by continuing to operate for seven years after license expiration. The base forfeiture for the latter offense is $10,000, but the FCC reduced its proposed forfeiture to $4,000 because the station was not a pirate, and had previously been licensed. Combining all of the various proposed fines, however, still left the station holding a Notice of Apparent Liability for $10,000. On the good news side, the FCC did elect to renew the station’s license, holding that the station’s alleged rule violations did not evidence a “pattern of abuse.”

This week brought an additional chapter to the tale when the FCC released a decision on Valentine’s Day responding to the licensee’s request to have the $10,000 fine reduced or cancelled. The licensee presented two grounds for modifying the FCC’s original order. First, the licensee noted that one of the station’s co-owners had been in very poor health, and it was because of this that the station had missed the license renewal filing deadline (the decision fails to make clear whether it was the first or second license renewal application that the illness caused to be missed). The FCC indicated that it was sympathetic to the co-owner’s health issues, but it made clear that illness does not excuse the failure to timely file a license renewal application, particularly where the person in poor health was not the sole owner of the station.

The second ground presented was that the $10,000 fine was excessive for a small town AM station, particularly given the station’s financial status. As required by the FCC for those pleading financial hardship, the licensee turned over its tax returns for the past three years, showing annual gross revenues of $86,437, $88,947, and $103,707. Applying its five-percent solution, the FCC concluded that the licensee was entitled to a reduction in the fine, stating that “the Bureau has found forfeitures of approximately 5 percent of a licensee’s average gross revenue to be reasonable,” and that the “current proposed forfeiture of $10,000 constitutes approximately 11 percent of Licensee’s average gross revenue from 2008 to 2010.” The FCC therefore reduced the forfeiture to $4,600, stating that it would “align this case with the 5 percent standard used in prior cases.”

While few licensees would be pleased to hand over five percent of their annual gross revenue to the FCC, all should be aware that five percent marks the FCC’s threshold for assessing when a fine moves from being big enough to ensure future rule compliance, to instead causing undue financial hardship. For those facing an FCC fine, that is an important distinction.

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As a follow up to my earlier post today, the FCC has just released a decision rejecting a political advertising complaint filed by Randall Terry against WMAQ-TV in Chicago.

The FCC ruled that Terry failed to meet his burden to demonstrate to the station that he is a bona fide candidate for the Democratic Presidential Primary in Illinois. The FCC also ruled that even if Terry were a bona fide candidate, it was reasonable for the station to reject his request for ad time during the Super Bowl, since a station could reasonably conclude that “it may well be impossible, given the station’s limited spot inventory for that broadcast, including the pre-game and post-game shows, to provide reasonable access to all eligible federal candidates who request time during that broadcast.”

One aspect of the decision that is particularly interesting is the FCC’s conclusion that the mere fact that some stations may have aired the spots did not make another station’s decision not to air them unreasonable. The FCC assessed the degree to which Terry demonstrated he had broadly campaigned in Illinois, concluding that “[r]eview of the information provided by Terry to the station regarding his substantial showing demonstrates that much of it is either incomplete or without specific facts to support his claims regarding particular campaign activities” and that “the few locations in which he mentions campaigning fail to demonstrate that he has engaged in campaign activities throughout a substantial part of the state, as required by Commission precedent.”

While it is unlikely this decision marks the end of the controversy, it will certainly allow broadcasters to breathe easier for the moment. Unavoidably, however, the decision provides a road map to those seeking to exploit the rules in the future, detailing the type of showing they will need to make “next time” to establish a right to reasonable access, equal opportunity, and lowest unit charge (although probably not during the Super Bowl). While the FCC today set the bar appropriately high for establishing a bona fide candidacy, the benefits conveyed to candidates by the Communications Act are sufficiently attractive that it likely won’t be long before we see an effort by another “candidate” to clear that hurdle.